SUBWAY BRAND PROPOSAL AND AUDIT REPORT
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SUBWAY'S BRAND PROPOSAL REPORT
1.0 Introduction
Subway, a famous fast-food authority established in 1965 by Fred DeLuca and Peter Buck, has developed into a global power in the fast-food industry (Joe et al., 2020, p. 256). With attendance in over 100 nations and more than 41,000 locations, Subway has become equivalent to customizable submarine sandwiches and salads, contributing a healthier alternative to usual inexpensive food prepared and served quickly.
The mathematical countryside has considerably affected the evolution of Subway's branding game plan. In recent years, Subway has grasped mathematical technologies to enhance client experience and commitment. The brand has leveraged its digital appearance through miscellaneous channels, including appeal official site, mobile requests, and public media programs, to buy and sell customers and drive reductions.
Subway's site is a central center for facts about its menu contributions, publicities, and authority moments. It specifies customers accompanying a useful platform connected to the internet commanding, catering duties, and digestive information (Zhang et al., 2022, P. 48). The traveling app further improves accessibility, allowing consumers to customize their order path rewards and sustaining exclusive deals and offers. Moreover, more than 1,000 restaurants worldwide were opened between the beginning of 2022 and the middle of 2023 and are expected to open 35% more new stores in North America during 2023 compared to 2022 (Chakraborti, 2023, p. 1031). It has, however, closed thousands of restaurants, too, resulting in years of net-declined restaurant counts.
2.0 Brand Inventory
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City and State
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SUBWAY'S BRAND PROPOSAL REPORT
1.0 Introduction
Subway, a famous fast-food authority established in 1965 by Fred DeLuca and Peter Buck, has developed into a global power in the fast-food industry (Joe et al., 2020, p. 256). With attendance in over 100 nations and more than 41,000 locations, Subway has become equivalent to customizable submarine sandwiches and salads, contributing a healthier alternative to usual inexpensive food prepared and served quickly.
The mathematical countryside has considerably affected the evolution of Subway's branding game plan. In recent years, Subway has grasped mathematical technologies to enhance client experience and commitment. The brand has leveraged its digital appearance through miscellaneous channels, including appeal official site, mobile requests, and public media programs, to buy and sell customers and drive reductions.
Subway's site is a central center for facts about its menu contributions, publicities, and authority moments. It specifies customers accompanying a useful platform connected to the internet commanding, catering duties, and digestive information (Zhang et al., 2022, P. 48). The traveling app further improves accessibility, allowing consumers to customize their order path rewards and sustaining exclusive deals and offers. Moreover, more than 1,000 restaurants worldwide were opened between the beginning of 2022 and the middle of 2023 and are expected to open 35% more new stores in North America during 2023 compared to 2022 (Chakraborti, 2023, p. 1031). It has, however, closed thousands of restaurants, too, resulting in years of net-declined restaurant counts.
2.0 Brand Inventory
